Účinnost dobrovolných nástrojů ochrany životního prostředí na příkladu environmentálního označování výrobků

The aim of the Thesis is to evaluate the effectiveness of voluntary instruments of environmental protection as an example of eco-labelling and to verify the hypothesis whether eco-labelling is an appropriate instrument to influence consumption and production of environmentally friendly products and services. Based on the characteristics of voluntary instruments of environmental protection this work defines the types of environmental labelling and evaluates under what conditions can be eco-labelling systems, both economically and environmentally, efficient. Focusing primarily on Type I environmental labelling on the basis of summaries of works already carried out, my Thesis studies and evaluates the importance and impact of this tool for consumers, businesses and the environment. The next part of the work is focused on the issue of environmentally preferable purchasing and green public procurement, mainly at the level of the Czech Republic. The practical part verifies the hypothesis about the effectiveness of eco-labelling for example, the National Programme for Labelling Environmentally friendly products and services of the Czech Republic and European Union eco-labelling system. The method of sample survey was conducted and analyzed to what extent these systems are successful at eco-labelling. The survey was conducted among consumers and users of eco-labelling - in the companies involved in the aforementioned eco-labelling systems. The survey was supplemented by the views of experts from the field and has been evaluated by their expert view on these voluntary instruments.