Místo a úloha strategie řízení rizik v systému krizové připravenosti podniku

The bachelor thesis discusses an importance and a position of the risk management strategy in a corporate strategy, which also forms the basis of organization crisis preparedness. The theoretical part focuses in the corporate strategy and its hierarchical structure, from which can be defined the place and the role of crisis management strategy. A part of the crisis management strategy, risk management strategy is further described in the thesis with its main components as well as the business continuity management strategy. Consecutively, a question of organization crisis preparedness with its two dimensions - factual and human is clarified. The practical part suggests a methodical procedure that includes continuity of steps needed to create and formulate the risk management strategy in a small and medium enterprise.