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The Long-Term Strategic Plan for the Educational and Scientific, Research and Development, as well as the Innovative, Artistic and other Creative Endeavours which are being, and have yet to be, Realised at the University of Economics, Prague, during the period: 2016–2020

University of Economics, Prague

October, 2015

The VŠE’s Mission

The mission of the University of Economics, Prague [Vysoká škola ekonomická v Praze – hereafter: the VŠE] is to provide Czech and foreign students with higher education, of a superior quality, in a wide range of managerial, economic and other degree programs at Bachelor's, Master's and Doctoral degree levels. These courses of studies help the graduates to obtain excellent employment on the international labor market. All VŠE study programs are provided by highly qualified, competent and motivated academics.

The VŠE systematically develops scientific research activities, including the preparation of students on Doctoral programs, while respecting the inseperability of teaching and scientific research activities. The VŠE’s high standard of professionalism as an institute of higher education is internationally recognized. Furthermore, the VŠE has partnership arrangements with many governmental bodies, as well as with non-governmental organisations [NGO’s]. The university also cooperates with the business community

Openness to new ideas and approaches belong among the VŠE’s top priority values. The university makes great efforts to foster professional collegial relations in the academic community, as well as defending the free expression of thoughts and ideas. The University of Economics is a socially responsible institution which encourages its students to engage in ethical behavior. This includes their taking social and environmental responsibility with regard to the challenges of a globalizing world, as well as to the related multicultural aspects of socio-economic life.

The VŠE’s Vision

The VŠE’s aim is to take a leading position in the management and economic education market in Central Europe. The VŠE wants to be an internationally respected, and much sought after, research university which provides an elite Bachelor‘s, Master's and Doctoral education in management, economics and their related disciplines, at all faculties, in addition to providing quality lifelong learning programs for top managers. The VŠE wants to educate, and nurture, such graduates as will have the necessary potential to grow in their professional careers in order to wield a positive influence on the broader aspects of social, moral and environmental responsibility in society.

The context of the VŠE’s Long-Term Strategic Plan

The VŠE provides economic education in a wide range of degree programs, and their fields of study. The graduates of these programs, and fields of study, are well equipped for participation on the national and international labor markets.

Nonetheless, the period 2016–2020 will bring to the university environment major qualitative changes, which will affect, in particular:

  • The ongoing demographic decline, and the resulting fall in demand for higher education, as well as changes in the structure of applicants for study programs at the VŠE;
  • The planned diversification of higher education in the form of profiling the study programs;
  • Changes in legislation, especially in the areas of accreditation and quality assurance, as well as in the areas which support activities devoted to research, development and innovation;
  • Changes in the system of financing educational and research activities from public finances;
  • Increasing competition in the area of provision of tertiary education at both national and international level;
  • The dynamic development of the labor market, bringing the changing demands of corporate and public sector to graduates;
  • The continuing internationalisation of the sphere of university education.

The VŠE’s Strategic Priorities

Following the external factors mentioned above, as well as: the realisation of the VŠE’s long-term strategic plan for the period 2011–2015; the long-term strategic plan of the Ministry of Education, Youth and Sport of the Czech Republic; the outputs from the IPn KREDO, and in accordance with the VŠE’s mission and vision; the following key strategic priorities were set for the VŠE’s further development in the period 2016–2020:

  1. Quality assurance, and the development of human resources;
  2. Diversity and availability;
  3. The international dimension of educational activities;
  4. Greater employability of graduates, the social role of the VŠE, as well as the development of the VŠE brand;
  5. Relevant and high quality research, development and innovation;
  6. Effective financing and development of infrastructure.

Strategic Objectives and Sub-Objectives in the Priority areas, the Tools to Achieve them, Indicators

1. Quality Assurance, Human Resource Development

Strategic Objectives:

  • Constantly increasing the quality of all activities at the VŠE;
  • Develop a collegial and supportive working environment for the academic and non-academic staff and students, as well as promoting their sense of, and for, ethical, social, moral and environmental responsibility and behavior, as well as their committment to community involvement;
  • Strive for, and achieve, external awards for increased quality;
  • Improve the age – qualification structure of academic staff members;
  • Support the development of the areas of competence of academic staff as a key factor in the development of high quality teaching and scientific research work.

Specific Objectives:

  • Implement a system of internal evaluation and quality assurance in order to ensure the continual improvement of the quality of all activities taking place at the University;
  • Strengthen the decision-making processes based on qualitative and quantitative data;
  • Constantly increase the quality of the academic environment, including the development of student activities;
  • Boost the international and multi-cultural environment at the VŠE;
  • To gain the EPAS reaccreditation, the EQUIS accreditation and, in the longer term, to gain the AACSB accreditation;
  • To gain institutional accreditation, if the relevant amendment to the Higher Education Act makes provision for this option;
  • To continually improve the VŠE’s position, and that of its faculties and study disciplines in international rankings of renown;
  • To motivate VŠE academic staff to practice their profession exclusively within the VŠE;
  • To support employees in developing their own international contacts, as well as in their participation in international scientific-pedagogical communities, which will strengthen the international position and dimensions of the VŠE;
  • To use the anticipated reduced burden on pedagogical staff in order to bring further improvements to the quality of the educational field; to extend the active forms of teaching, as well as to improve the performance in the scientific research and other creative activities which are realised at the VŠE;
  • Attract and retain the best Doctoral graduates, and encourage them to build their further careers at the VŠE;
  • Prepare Doctoral students, as well as Doctoral graduates, to play their part in the pedagogical process, provide an opportunity for the development of the pedagogical and socio-psychological competence of Doctoral students and academic staff in order to boost their preparedness for the formation of the students‘ professional competences as well as to help them to develop their critical thinking;
  • To choose the appropriate tools for the support of the Doctoral students, young academic staff members, as well as those who work with small children - to create an environment in which they will be motivated to engage in uninterrupted and fully fledged academic activities;
  • Promote the sports activities for, as well as the appropriate levels of development of the physical fitness of academic staff.


  • Implement a system for the internal evaluation of the quality of the various activities which are realised at the VŠE with regard to the quality of the educational process;
  • Build within the VŠE a system for the collection and analysis of indicators which is especially relevant for national and international accreditation, as well as for national and international comparisons of universities on the various educational rankings, and to finance the VŠE’s activities from the public purse. The system shall also be useful in ther the preparation of the VŠE’s annual reports;
  • Establish an international advisory body from the International Advisory Board, as well as to organize its regular meetings at the VŠE;
  • Regularly monitor and evaluate the implementation of the VŠE’s Strategic Plan and its updates;
  • Provide, under the conditions laid down by the VŠE, a solid background for the students in the form of clubs and organizations, as well as maintaining communications between the VŠE managment and these student organizations. In addition, to continue to provide financial support in the form of grant competitions;
  • Develop self-assessment reports for international accreditation purposes; to prepare and carry out visits to the evaluation committee; to select appropriate study programs which are accredited by AACSB; to create and train working teams, as well as to prepare and execute an implementation plan for obtaining AACSB accreditation;
  • Develop conditions for the long-term employment of foreign academic staff, including funding from more than only one source;
  • Promote the increased qualifications of selected academics by providing them with the opportunity to take sabbaticals;
  • Introduce a system of personal appraisal of staff which is linked to the reward system;
  • Consider language competence when hiring new academic personnel;
  • Develop a system for working with talented Doctoral graduates at faculty level;
  • Enhance, in both academic and non-academic staff, their professional, educational, presentation, language and management skills;
  • Execute courses for the development of the VŠE’s Doctoral students‘, and graduates‘ pedagogical and psychosocial skills, including follow-up individual consultation sessions;
  • Upgrade and expand the range of professional seminars for Doctoral students and academic personnel, which are aimed at developing their teaching skills;
  • Continuously monitor the activities of renowned foreign universities in the area of the development of academic staff. Continuously improve the quality of the courses offered in the social, psychological and pedagogical skills development programs. In addition, improve and upgrade, on an ongoing basis, the training seminars for academics on the basis of the inspiration gained from this observation of foreign universities, as well as the systematic feedback from participants;
  • Offer a broader selection of sports and other physical recreational activities for employees;
  • Organise Winter and Summer sports camps for the children of VŠE employees;
  • Commence operations of the VŠE’s kindergarten. Seek out further instruments for the support of joint academic activities and care of children;
  • Secure and develop the system of ‚starter apartments‘ for Doctoral students and young academics;
  • Continue to provide adequate facilities for the activities of the Ethics Commission;
  • Continue to provide facilities for national and international activities; seminars, workshops, conferences, etc.; devoted to the popularisation of the socially, morally and environmentally responsible approach in modern companies, both internally and externally.


  • Implemented system of internal security and quality assurance;
  • Implemented system of data collection and analysis;
  • A high level of institutional culture and cooperative interpersonal relations;
  • The number of international accreditations gained;
  • Gaining institutional accreditation;
  • Active membership in AACSB and the processing of materials for the AACSB accreditation procedure;
  • Position on international rankings;
  • The number of newly hired academic workers with language skills of a certain level according to the common European reference framework;
  • Age-qualifications structure of employees;
  • The number of courses and professional seminars for Doctoral students;
  • The number of courses of further education offered to VŠE academic personnel;
  • The number of ‚starter apartments‘ for Doctoral students and young members of the academic staff;
  • Regular sittings of the Ethics Commission;
  • The VŠE’s active membership in the Principles for Responsible Management Education.

2. Diversity and Availability

Strategic Objectives:

  • Adapt the system of studies to the needs of a modern university, reduce academic failure while maintaining the quality and efficiency of education;
  • Develop a diversified approach to education within the framework of all the programs offered at the VŠE;
  • Increase the availability of education provided for all groups of disadvantaged students, in different ways, and systematically promote the development of exceptionally gifted students;
  • Provide high quality, comprehensive, advisory services to employees and students.

Specific Objectives:

  • Establish a modern and flexible system that would create conditions for the implementation of the various study programs, as well as giving the conditions necessary for the acquisition of institutional and international accreditation;
  • Reduce undesireable educational failures; analyse their causes;
  • Fully adapt the area of the VŠE’s learning-teaching activities to the conditions dictated by the amended Higher Education Act;
  • Evaluate the existing system of minor specializations and, where necessary, implement changes in them;
  • Divide disciplines into those that are professionally and academically oriented. Make clear boundaries between each of these groups. Accredit the new, professionally oriented, courses;
  • Continue on the basis of the current academic curricula when building elite Master's and Doctoral programs with a strong double-sided linking of educational and research activities;
  • Describe all degree programs with the aid of the learning outcomes which the graduates must achieve. Adjust this description to the requirements set down by any amendment to the Higher Education Act, as well as the requirements arising from international accreditation;
  • Ensure adequate coverage of the educational and scientific research activities in printed and electronic information sources, including related services. Significantly expand the pool of foreign language study literature, as well as its use in the classroom;
  • Promote the comprehensive development of highly gifted students;
  • Facilitate the full involvement of socially disadvantaged students, and students with special needs, into all courses and extracurricular activities which are realised at the VŠE, including accommodation in the dormitories, as well as creating the conditions for their future employment;
  • Provide advisory services for students, which deal with study issues, professional employment prospects and personal problems. Implement academic psychological programs for students, which are aimed at preventing study failures;
  • Provide, too, consulting services for VŠE employees in order to help them cope with the demands of academic work, thus ensuring its quality;
  • Develop cooperation between the counselors and other staff at the VŠE, with the aim of increasing the quality of the counseling services on offer, as well as their diversification;
  • Develop the professional proficiency of the counselling staff;
  • Provide a wide range of sports and physical activities for students and staff, including such activities for people with special needs.


  • Evaluate the existing educational processes, including the credit system, in order to adapt it to today's capacity, as well as to the financial, personnel and technical capabilities. Increase, too, its flexibility in addition to identifying overlaps in the lessons on offer;
  • Check out the quality of the teaching, not only from the technical side, but especially from the point of view of content in terms of learning outcomes for individual subjects, as well as the graduate profile. In addition, check out the study plans which are part of the study programs. Include communications with external partners as part of the overall internal evaluation of quality;
  • Emphasise the quality of class work, and the student’s ability to write high quality theses. Discourage passive forms of teaching in favour of active, participatory, forms;
  • Develop aids for the distance and combined forms of studies;
  • Develop modern forms of teaching, including greater implementation of electronic support in the classroom;
  • Create a system for monitoring the causes of educational failure, ensure a systematic method for the collection and evaluation of data from entrance examinations, as well as from the examination system itself;
  • Implement, based on the analysis of the causes of academic failure, changes in study programs which will lead to a more even distribution of the workload during the academic year, and during the whole course of study. Support the guarantors of the study disciplines in facing this challenge;
  • Evaluate current experience gained from operating combined and distance study programs at the VŠE, and introduce measures which, while maintaining the quality of studies, will increase the attractiveness of these forms of learning and so reduce instances of academic failure;
  • Prepare, according to society‘s needs and the faculties‘ strategic goals, such degree programs as satisfy applicants‘ demands, as well as providing adequate job opportunities for graduates;
  • Provide, through the Centre of Information and Library Services [CIKS], an ample selection of quality information sources (both print and electronic forms) for the specializations of educational and research activities, with an emphasis on foreign literature. Provide the relevant services and create a pleasant environment (both physical and virtual) in order to support learning, teaching and research on four basic levels; these are: the library collections and information resources, knowledge, equipment and services;
  • Consider, and where appropriate, prepare and implement the reconstruction of CIKS current premises, or possibly move or expand CIKS to other suitable premises. Prepare the project [planning] documentation for the reconstruction, or, moving and expanding of CIKS;
  • Develop systematic cooperation with secondary schools in order to attract the students, and talented graduates, of those schools in order to facilitate their transition to the university system of study;
  • Create a system for the recognition of MOOC courses within the curricula, support their creation and facilitate their use as alternative forms for lifelong learning courses, as well as for students with special needs, or for students in special situations; e.g., during recognized periods of parental or maternity leave;
  • Encourage extraordinarily gifted students to get involved in the scientific research activities and other projects, which are being realised at the VŠE;
  • Introduce scholarships to support very gifted students during the first year of studies;
  • Organise preparátory courses in mathematics for those applicants who have special needs. These courses can be realised with the help of the compensatory approach, as well as with the use of assistive devices in conjunction with the organisation of a mock admission procedure;
  • Create a scholarship system for the support of socially disadvantaged students in their broader involvement in international exchange programs;
  • Expand the level of cooperation between the Centers for Handicapped Students (SHS) and the Study Departments of the faculties in order to address the individual needs of students with special needs, in a timely and efficient manner;
  • Provide, for students with special needs, barrier free accommodation at VŠE student dormitories under advantageous conditions, even for a specified period after their graduation;
  • Establish a labour exchange for students with special needs;
  • Create a comprehensive system of counseling for students, which will offer them, in case of need, quick and professional help in dealing with various life situations and problems;
  • Develop the professional competence of the staff member, or members, responsible for the counseling service;
  • Continue the operations of the Academic Psychological Counseling Centre;
  • Realizovat kariérové poradenství studentům i zaměstnancům školy. Implement a Career Guidance Centre for students and VŠE employees;
  • Organise regular introductory courses for first year students;
  • Ensure that VŠE students with special needs have personal assistants;
  • Ensure timely diagnosis of specific faults in teaching;
  • Systematically support students with special needs in finding employment after graduation from the VŠE;
  • Expand the cooperation between the Centre for Handicapped Students, the Academic Psychological Counseling Centre and the Development and Advisory Centre;
  • Ensure a thoroughly barrier free access to all VŠE buildings during periods of construction work at the premises of the VŠE;
  • Play a part in ensuring fair employment opportunities for handicapped students at ‚Job Fair‘, which takes place at the VŠE;
  • Create a system of counseling for students with special needs, including internal records.


  • Performance executed by one teacher (eg. number of students per class, number of theses he/she supervises/has supervised, the number of examinations in which he/she has participated);
  • The number of professionally oriented study programs;
  • The number of students who have not successfully completed their studies;
  • The number of scholarships granted to students deemed gifted as defined in the planned modifications to the VŠE Scholarship Regulations;
  • The annual preparatory courses for mathematics, and the mock entrance examination, for students with special needs;
  • The number of places with barrier free access in all the VŠE premises;
  • The creation, in ISIS, of a system of registration for students with specific educational needs;
  • The volume of digitalised study materials;
  • Comprehensive range of counseling and support services on offer;
  • The number of firms offering job openings within the framework of the activities of the career guidance counseling service;
  • The number of students and employees who use the services of the careers guidance counselor;
  • The number of seminars aimed at personal career development;
  • The number of introductory courses for newly accepted students, and the participants in these courses.

3. The International Dimensions of Educational Activities

Strategic Objectives:

  • To increase the number of students at all levels of study who enrol in mobility programs;
  • To increase the number of applicants and students who are enrolled in study programs which are taught through the medium of foreign languages;
  • To develop services for foreign students;
  • To promote greater mobility of foreign pedagogues, support active participation of academic staff in the broader international scientific-pedagogical community;
  • To increase the number of foreign academics who are working for the long term [at least one semester] at the VŠE.

Specific Objectives:

  • To strengthen and expand the existing range of free places at universities abroad, especially for undergraduate exchanges, while maintaining their quality;
  • To expand the possibilities for overseas working internships for other selected fields, or, use the graduate internship program Erasmus+;
  • To enlarge the opportunities for short term study trips;
  • To implement mobility at the Faculty of Management in Jindrichuv Hradec;
  • To use Summer schools to even out the reciprocity of mobility within the framework of bilateral cooperation with foreign universities;
  • To create a range of Master’s study programs, to be taught through the medium of foreign languages, at all faculties, or rather, in all appropriate study fields;
  • To expand the selection of double degree and joint degree programs in current and newly formed study branches;
  • To begin teaching of the executive studies MBA in English, as well as to continue with this program in French;
  • To increase the extent to which all departments are involved in the teaching of their subject[s] through the medium of foreign languages. Also, to increase the number of subjects taught in English to the required structure and quality;
  • To maintain the current level of guest professors;
  • Conclude partnership agreements with other, suitable, European and foreign universities;
  • To revise current agreements with regard to the quality of the partner schools, as well as to the level of incoming students;
  • To boost the interest of current partner schools in exchange programs, as well as in equalising the reciprocity;
  • To deepen and expand the forms of cooperation within the framework of existing partner networks (teacher mobility, double degree programs, scientific cooperation, international projects, study tours);
  • To improve the cooperation between the VŠE and SÚZ, ensuring quality accommodation and related services for foreign students;
  • To increase the involvement of foreign students in the academic and social life of the VŠE.


  • Expand the existing study program structure offered at departments so that it corresponds to the study program structure on offer at the VŠE as a whole. Identify suitable partner universities for students who are on the minor speciality programs;
  • Consider including foreign study visits in the curricula of all study programs and levels (ie. the mobility window);
  • The promotion of all forms of support for individual mobility, including the involvement of academics as an indispensable instrument in the personal growth and employability of graduates in the labor market, or in other words, the career growth of academic staff;
  • The support of short term study trips for students; for instance, to Summer ‚universities‘, and so on];
  • The development of the range of subjects taught through the medium of foreign languages;
  • The deployment of more personnel to the joint activities in the foreign language programs (create an Admissions Office and a Marketing Office);
  • The unification of the common administrative and academic activities in the implementation of programs in foreign languages;
  • The streamlining of the system of financing of the foreign language programs on offer within the VŠE;
  • The strengthening of the possibilities of using the VŠE’s academic, spatial and administrative capacities during the school holiday period for the implementation of a wide range of courses and summer schools on both commercial and non-commercial bases;
  • The strengthening of the guidance and administrative support given to foreign students, as well as promoting their involvement in the social life of the VŠE;
  • Re-engage in the Study in Prague project;
  • The implementation of a system of quality evaluation for those study branches taught through the medium of foreign languages which are comparable to the branches taught through the medium of Czech;
  • The creation of material [manual] the preparation and execution of new foreign language taught study branches;
  • Active seeking out of the possibilities for the development of a double/joint degree study branch;
  • The expansion and strengthening of a platform for the execution of the current MBA study program in English and French;
  • The strengthening of the role of foreign educational mobility; in other words, making the teaching of courses throught the medium of foreign languages as one of the alternative conditions for career growth;
  • The organisation of seminars which focus on international cooperation projects [Erasmus+, Fulbright, Aktion, CEEPUS, EQUIS, EPAS, AACSB atd.];
  • Harmonise the system of evaluation of courses taught by guest professors with the system used to evaluate ordinary courses taught at the VŠE;
  • The identification of suitable programs for Summer schools on the basis of potential demand and existing foreign language courses on offer. Search for examples of best practice at foreign universities. Administratively support the preparations necessary for the realisation of the Summer school project;
  • Give preference to joining networks of partner universities which have their international accreditions highly placed in the international rankings;
  • Reach out to selected partner schools with proposals for the expansion of cooperation in the specific exchanges of teachers (overseas schools), or, alternatively, the involvement of the VŠE as a partner in joint projects within the framework of Erasmus +;
  • The use of Summer schools for the reciprocal filling of contractual quotas with prestigious partner universities;
  • The monitoring of the balance between the filling of contractual exchange quotas and the quality of the study outcomes of the foreign students from the partner schools;
  • The monitoring of the quality of the international mobility of VŠE students, including an analysis of the outcomes of their final end of semester reports;
  • The implementation of an assessment method for the evaluation of courses taught through the medium of foreign languages, as well as study programs; to be carried out by foreign students;
  • The gradual preparation for the joint participation of universities in a program designed to ensure a high standard of accommodation for foreign students, which corresponds to the increased payments for accommodation;
  • The implementation of measures designed to improve the level of knowledge of languages among student hostel personnel;
  • The involvement of foreign students in the activities of student organisations, as well as systematically working with graduates.


  • The number of students travelling abroad;
  • The number of students going on internships;
  • The number of students attending Summer school which lasts for at least 1 month;
  • The number of foreign students at the Faculty of Management, Jindrichuv Hradec;
  • The ratio of applicants to students accepted to the foreign language programmes;
  • The development of a manual which covers the key processes involved in the management of foreign language study branches at both university and facultative levels;
  • The number of double and joint degree programs;
  • The percentage of the number of students who are on foreign language study branches as part of the entire number of students on the Bachelor’s and linked Master’s study programs;
  • The realisation of the executive MBA study program in both English and French;
  • The number of teaching stays abroad per teacher [a minimum of 5 days];
  • The number of foreign academic staff members employed at the VŠE for at least 1 semester;
  • The number/portion of subjects which are taught at each department through the medium of a foreign language;
  • The number of shortterm courses which are taught by guest professors;
  • The number of Summer schools which were of at least 2 weeks duration;
  • The number of partner schools;
  • The number of subjects taught through the medium of a foreign language which have a structure corresponding to the structure of the incoming students;
  • The average student evaluation of the quality of the teaching in the subject which is taught through the medium of a foreign language;
  • The share of accommodation capacity for foreign students, which is of a higher standard.

4. Graduate Employability, the VŠE’s Social Role, the Development of the VŠE Brand

Strategic Objectives:

  • Constantly increase the competitiveness of graduates in the national and international rankings;
  • Markedly boost the transfer of knowledge and technology from the VŠE towards the governmental, non-governmental and business spheres. Boost the VŠE’s role in society;
  • Boost the national and international awareness of the VŠE as a leading institution of higher education in the Czech Republic, which provides high quality economics and management education, which has a broad range of applicability even on the international labor market, as well as carrying out quality research, publications, and other professional activities;
  • Improve the level of awareness of the VŠE brand among graduates, boost their feelings of belonging to, and pride in, the VŠE as their Alma Mater.

Specific Objectives:

  • To boost students‘ preparedness to practice acquiring skills and experience in the areas of teamwork, cooperation for the purpose of solving problems together, as well as for dealing with conflict situations, etc. Project these requirements into already existing, and upcoming, courses of study;
  • To develop the modular system of teaching foreign languages, which offers the student preparation for internationally recognised language courses;
  • To increase the involvement of faculties and their departments in advisory activities;
  • To stabilise and expand the capacity for the commercialisation of knowledge emerging from research, development and innovation, as well as developing cooperation with the VŠE’s external partners;
  • To develop the cooperation between the VŠE‘s academic staff and the industrial and public sectors, especially in the areas of commercial research and education;
  • To support the development of students‘ entrepreneurial competence, as well as that of the academic staff of the VŠE;
  • To develop lifelong education and professional courses for the public, as well as Summer schools;
  • To create and present a comprehensive history of the VŠE from 1953 up to the beginning of the 1990’s;
  • To increase the availability of research material concerning the VŠE;
  • Facilitate the use of data and informtation provided by the VŠE;
  • Prepare and thoroughly realise a long term communications strategy in relation to the main target groups;
  • To strengthen the reputation of the faculties by means of communications activities in Prague and other regions, especially in relation to the target group secondary schools;
  • To improve the VŠE’s media image among the professional, as well as lay, public;
  • To develop, and continually support, the media presentations of the educational, research and other activities carried out at the VŠE, even at international level.


  • Analyse, particularly in the area of the professionally oriented Bachelor’s study programmes, the needs of the market, and in cooperation with employers, discover the possibilities for student internships;
  • Continue with the monitoring systems for the graduates of the individual disciplines, as well as with the evaluation of their profiles for the purpose of designing study branches;
  • Involve external partners and experts from the ranks of VŠE graduates into the whole process of preparing strategic documents for the VŠE;
  • Involve experts from the ranks of VŠE graduates in the areas of teaching and the creation of Master’s theses;
  • Select and recommend suitable candidates from the ranks of the student body in order to fill any job vacancies that occur;
  • Host company events at the VŠE, in the form of HR presentations, workshops, lectures, special events, and so on;
  • Organise job fairs at the VŠE twice yearly;
  • Promote student participation in professional competitions;
  • Develop and promote lifelong learning courses, professional courses and Summer schools, consistently exploit all forms of the communication mix and boost the spread of lifelong learning among graduates. Promote further activities which are aimed at the target group of graduates;
  • Publish the results, and examples, of best practice, as well as increasing the visibility of worthwhile projects which are taking place at the VŠE;
  • Organize incubation and acceleration programs for projects which help to commercialise the knowledge gained from research, development and innovation which was carried out at the VŠE, or within the framework of the interdisciplinary teams from more universities;
  • Encourage cooperation on commercial projects between the VŠE and the industrial and the public sector, especially in the field of commercial research and education;
  • Organise educational programs for the development of the entrepreneurial competence of students and academic staff of the VŠE;
  • Promote the publication of scientific journals and professional literature at the VŠE, in which the successful results of grant projects are presented;
  • Provide information services for those interested in coming to study at the VŠE; raise the quality of cooperation with secondary schools; intensify personal visits to schools, and the level of cooperation with educational advisors; organize training seminars for managers, educational consultants and teachers; organize open days and other events for potential students of the VŠE; build and continuously update the database of secondary schools in the Czech Republic and abroad; communicate with secondary school students via modern electronic media;
  • Attend education fairs of the Gaudeamus type; prepare and implement a public universities‘ fair on the VŠE‘s premises, as well as participating in similar events at other public universities;
  • Participate in education fairs abroad; actively take part in projects such as E-Fair CEMS Study in Prague and Study in the Czech Republic. Have the VŠE send representatives to conferences and seminars, international organizations, as well as networks of universities (EFMD, AACBS, PIM, CEMS, …);
  • Engage in activities with a broader, society-wide, impact in the form of public appearances in the national media, popular science lectures, student events, charity events, sporting events, and such like;
  • Continue processing and popularizing the comprehensive history of the VŠE. Issue additional volumes of synthetic works. Create a digital archive of historical materials from the VŠE’s registries, as well as from other historical sources;
  • Publish selected data in the forms of open and linked data;
  • Improve and expand the organization of professional and social events which involve VŠE alumni;
  • Improve the promotional activities among graduates through the development of communication via social networks, newsletters for graduates, as well as club activities.


  • The number of graduates who, during their studies, earned a language certificate;
  • The number of corporate events which are held at the VŠE;
  • The number of graduates who are registered in life long learning courses;
  • The number of successfully supported incubation or acceleration projects;
  • The volume of financial resources which have been gained as a result of commercial research;
  • The number of students and academics who have successfully completed a program, or specialized courses, for the development of entrepreneurial competence;
  • The number of secondary schools visited, and events which were organised for educational advisors;
  • The number of media appearances of representatives of the VŠE;
  • Multivolume history of the synthesis of the VŠE;
  • A fully functional electronic archive of historical documents on the history of the VŠE. These are mainly from VŠE registries in the form of a full-text electronic database with a word search, and other online works of historical documents;
  • The number of published VŠE data sets with everything in the format of open and linked data;
  • Numbers of graduates registered in the VŠE’s databases, social networks, those who are recipients of Graduate Journals, professional commissions and the Alumni Club;
  • The number of professional, social and club events for graduates;
  • The number of professionals from the world of practice who give lectures at VŠE [taken from the ranks of VŠE graduates];
  • The number of participants in life long learning courses;
  • The number of citations from, and appearances by, VŠE representatives in the media according to the Anopress database;
  • The proportion of applications to the number of enrolments in individual study types.

5. High Quality and Relevant Research, Development and Innovation

Strategic Objectives:

  • To markedly boost the international dimension of research activities;
  • To increase the number of self-paying students in Doctoral study programs which are taught through the medium of English;
  • Constantly increase the quality, and boost the international dimensions of, journals published at the VŠE.

Specific Objectives:

  • Significantly increase the proportion of the number of submitted proposals for international research projects as part of the total number of grant applications for research projects;
  • Increase the share of foreign research projects as a part of the total number of research projects carried out at the VŠE;
  • Direct research activities towards excellence, for instance, by means of project proposals made within the Horizon 2020 (H2020) project framework, as well as the European Research Council (ERC);
  • To involve VŠE employees in the activities of foreign evaluation teams of a research character;
  • To increase publication activities abroad;
  • Increase the number of excellent publications in international journals with a focus on economics or management;
  • To increase the number of articles written by academic staff and Doctoral students which are printed in impact factor journals published outside the VŠE, as a part of the total number of articles which are written by academic staff and Doctoral students, which are printed in impact factor journals overall;
  • To increase the number of long term research stays of guest professors at the VŠE;
  • To significantly increase the number of long-term research stays of VŠE academic personnel, or Doctoral students, at prestigious foreign universities;
  • To provide quality service to academic staff for domestic and foreign research activities in the field of basic, applied and contract research (information services, technical services, legal services, etc.);
  • To increase the quality, academic success and international dimensions of the Doctoral study program;
  • To increase the proportion of students enrolled in a doctoral program in English (self-paying students);
  • To maintain, or, increase the value of the impact factor of the journals Political Economy and Prague Economic Papers;
  • To internationalise the objectives, functioning and distribution of the scientific journal: Prague Economic Papers;
  • To create the conditions necessary for maintaining, or rather, obtaining, registration for facultative published scientific journals in internationally recognized databases;
  • To modernise the editorial activities of the scientific journals.


  • Financially stimulate activities in the areas of the preparation and execution of foreign projects;
  • Intensify awareness-raising activities in the field of research projects with an emphasis on international projects;
  • Encourage the publishing activities of academic staff which would contribute significantly to the development of their field of study;
  • Demand consistently high quality domestic and foreign publication output within the framework of projects realised under the Internal Grant Competition;
  • Encourage the participation of VŠE academic staff members to get involved in the editorial and power boards of renowned foreign journals;
  • Encourage the participation of foreign experts in the editorial and executive boards of journals published by the University of Economics;
  • Support the organisation of international scientific conferences to be held at the VŠE;
  • Have the faculties create an incentive system for the best Doctoral students, in the form of exceptional scholarships in order to enable them to discharge fully all the duties which their Doctoral program imposes on them, so that they can successfully complete their studies within the standard time period;
  • Strengthen the role of tutors, so that they have an interest in their Doctoral student[s]‘ successful completion of the Doctoral study program. This also means boosting the role played by tutors during the study period, analysing the Doctoral student’s research results as well as the graduate‘s inclusion into the research activities of the department, or faculty;
  • Analyze the possibilities for the accreditation of a VŠE wide Doctoral program which would be taught through the medium of English. Promote the implementation of joint degree and double degree programs;
  • The implementation of internationalisation projects in the journal, Prague Economic Papers.


  • The number of submitted proposals for international research projects: (i) in total; (ii) those submitted within the framework of the program Horizon 2020;
  • The success rate of proposals for international research projects: (i) in total; (ii) those submitted under the program Horizon 2020;
  • Analysis of the options, or the preparatory work, for obtaining accreditation for the opening of a VŠE wide foreign language Doctoral program;
  • Citations registered in international databases per one member of the VŠE‘s academic staff;
  • The internationalisation of the functioning of the impact factor journal, Prague Economic Papers.

6. Effective Financing, Development of Infrastructure

Strategic Objectives:

  • Economically, and efficiently, utilize the allocated funds to support the process of transition from quantity to quality, financially support all innovative VŠE activities in order to improve the quality and efficiency of the process, while maintaining the stability of the VŠE and its components;
  • Promote the putting into practice of knowledge and technology, as well as research and development results, at both VŠE and faculty level. Use this activity as one of the important components of multi-source financing;
  • Maintain and develop the information, communication and audiovisual technology at a level corresponding to modern trends, including the maintenance and development of information systems, of the VŠE and other agendas, including the computerization systems, as well as the filing and archive services;
  • Continually increase the quality of services provided in the areas of room and board.

Specific Objectives:

  • Strengthening of the principles of financing and resource allocation depending on the quality. Establish a system of internal allocation of resources for education and research activities within the VŠE system, so that the VŠE does not only depend on the distribution of funds by the Ministry of Education. This internal distribution of funds is designed to also meet the strategic goals of the VŠE, while preserving its stability and that of its faculties and other component parts;
  • Continue to give priority to remuneration of academic staff according to the evaluation of their having achieved set levels of qualifications, rather than taking into consideration age criteria;
  • Incorporate funding for programs taught through the medium of a foreign language into the standard system of financing realised at faculty level;
  • In addition to the institutional plan, also make use of the EU operational programs;
  • Prepare in connection with the Strategic Plan, a long-term investment plan for the VŠE, whose priority will be to continue the reconstruction and modernization of campuses, buildings and facilities, including dormitories and cafeterias. Adapt the capacities of the accommodation and catering facilities of the school students to the demand for services offered;
  • Strengthen the transparency of the budgeting processes, including the publication of budgets, medium-term budget forecasts and results, in readiness for the proposed legislative changes (the Law on Fiscal Responsibility), as well as establishing the VŠE’s own system of internal financial management and control (the Act on Internal Control in Public Administration);
  • Strengthen the infrastructure in information technology cabling by means of gradual reconstruction, concentrating on the wireless networks and increasing their reach. Boost the VŠE’s internet connection sites, including their backup optical interconnection.


  • Use for compiling the budget and its breakdown, the basic principles of the methodology used by the Ministry of Education. Discuss deviations from this methodology, along with the compilation of the budget for the relevant year;
  • Regularly plan and evaluate, within the context of the establishment, and evaluation of the implementation of the budget, the economic benefits of the transfer of knowledge and technology, paid study programs which are taught through the medium of foreign languages, lifelong learning and complementary activities, as a major part of the funding sources of the VŠE;
  • Evaluate the changes in the internal remuneration regulations, which were approved in 2015, and prepare possible further adjustments in line with the Strategic Plan of the VŠE. Continue to develop a proven system of sponsors with a classic partnership pyramid; e.g.; General Partners, Main Partners and any number of other partners, including Media Partners. In the period 2016–2020, continue to work with existing partners and establish cooperation with other major corporate partners;
  • Continue to support, in cooperation with the faculties, by means of the scholarship fund, study stays abroad for students, as well as supporting their sporting, cultural and social activities. This support must also be given to involving students in projects, and the like. For these purposes also use part of the funds which come from sponsorship gifts;
  • Use for the fulfillment of plans, taking into account the constraints arising from the scattering of most of the VŠE’s campuses across Prague, the possibility of investment funds from EU operational programs, as well as from other similar programs;
  • Continue to channel a decisive part of grants, even the VŠE‘s own investment funds into the repair, renewal, reconstruction and improvement of existing educational and research capacities, including its related infrastructure (CIKS, CTVS, SÚZ). This applies to both the campuses as a whole, and to individual buildings along with their fixtures and fittings;
  • Monitor the market and think in relation to the strategic plans of the VŠE, about the possibilities for divestments; i.e., selling off surplus school property in order to use the funds thereby generated to secure the VŠE’s investment needs as described above;
  • Develop, enhance and upgrade the educational, economic and other information systems; which are used at the VŠE; in connection with the termination / extension of licenses, changes in legislation and in response to user requests, including systems files and archive services;
  • Revise the structure and content of the school budget in keeping with changes in funding, as well as with the requirements of the act on fiscal responsibility. Prepare a structure for the medium-term plan, including its proposal for procedures for establishing and securing data;
  • Modernize the computer and regular classrooms, upgrade the virtual environment and, accordingly, increase the capacity of data storage, as well as upgrading the backup system;
  • Facilitate and encourage the use of pedagogues‘ own information technology while teaching. Investigate any associated risks.


  • A fully implemented new payroll and personnel system;
  • Medium-term financing of the VŠE;
  • Maximum age of computers in classrooms / study rooms and critical servers, the status of other devices on the VŠE network;
  • The condition (capacity, performance and safety) of data repositories for information systems;
  • The condition of data connections both locally and among localities, including critical network elements and wireless connections;

The long-term plan for the educational, research, development and innovation, artistic and other creative activities at the University of Economics in Prague for the period 2016–2020 was, upon its discussion at the Rectoral Council of the VŠE, the Administrative Council of the VŠE, and the Scientific Council of the VŠE, approved by the Academic Senate of the VŠE, Prague, on 26th October, 2015.


Prof. Ing. Petr Berka, CSc.
Academic Senate of the VŠE



Prof. Ing. Hana Machková, CSc.
Rector VŠE