Bachelor of International Business – IBB
Currently, the University of Economics, Prague (VŠE) offers four International bachelor’s degree programs in foreign languages, three of which are taught in English: Bachelor of International Business (IBB), Bachelor of Corporate Finance and Management (CFM) and the Bachelor of Economics (ECON). Information meeting for applicants will take place on Wednesday, March 27 at 3 p.m.
The full-time International Business bachelor´s degree program taught in English is opened by The Faculty of International Relations of the University of Economics, Prague. The objective of IBB program is to equip its graduates with extended practical competences based on theoretical knowledge in the fields of international business and management; they will be also multilingual with strong language skills. They will be prepared to work in mid-level management positions in multinational corporations, international and national export companies, in retailing businesses as well as in financial and governmental institutions. They will also be able to develop their own businesses in foreign markets. The acquired competences enable them to react flexibly to changes in the global multicultural business environment. At the same time, IBB provides a very solid basis for further studies at the master´s level.
In terms of IBB diploma recognition, the bachelor´s diploma and the diploma supplement are recognized worldwide in terms of meeting the requirements for entrance into master´s degree programs. The University of Economics, Prague offers IBB graduates the possibility to continue their studies at the master´s level in programs taught in English, for example in the International Business – Central European Business Realities master´s program.
To complete the program, students must pass a study load of 180 European Credits (ECTS). Core IBB courses include Economics, Corporate Finance, Financial Theory, Policy and Institutions, Geo-Economy, Informatics, Management, Marketing and Business Policy, Mathematics for Economists, International Economics, International Business, International Business Operations, Law, Retail Management, Retail Marketing, Statistics, World Economy, Accounting, Sustainable Development and Environment, Languages courses and a Bachelor´s Thesis Seminar. An overview of selected IBB courses follows:
- The Economics course’s objective is to teach students how to think like an economist, how to work with elementary economic models, and how to analyze economic problems in light of our economic reality.
- The Management course introduces students to management theories by incorporating the perspectives of real-life managers. The management of every kind of entity is covered – enterprises or non-profit associations, small- and medium-size businesses or multinational corporations.
- The Marketing and Business Policy course familiarizes students with the principles of corporation policy as a set of tools and methods which can be used to achieve business goals as well as with all basic categories of modern marketing (marketing research, marketing mix, consumer behavior, marketing plan). Students will be able to use theoretical knowledge for solutions of practical problems in business life.
- The International Business course provides students with information on current international trade as a system creating a business environment and with its individual subsystems (multilateral trading system, trade policy including export promotion, international monetary and financial systems, international investment rules and politics), on a basis of theoretical background and knowledge of international trade flows and with concrete applications in managerial practice.
With regard to the IBB admission procedure, the program is designed for students from all over the world who have completed their secondary education. The application deadline is at the end of April each year. Applicants complete an entrance exam in long-distance form. The procedure consists of an essay on a given economic topic and a motivation letter, both of which need to be written in English. The tuition fee is 1800 EUR per semester. The deadline for applications for the 2013/2014 academic year is April 30, 2013 or August 30, 2013 (for those not requiring a visa).
Information meeting: March 27, 3 p.m, nám. W. Churchilla 4, Praha 3, Rajská building, 5th floor, room No 546.
For more details on the IBB program and contacts, please, visit http://ibb.vse.cz.