Central European Business Review Vol. 1 No. 1

Úvodník

Miroslav Karlíček
Editorial
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Články

Denisa Kasl Kollmannová
CEO and Businesses are Losing Trust: Comparison of EU, USA, Czech and Slovak Republic
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Joerg Kraigher-Krainer
Scaling Consumers' Purchase Involvement: A New Approach
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Jaroslava Kubátová
The Influence of National Culture on Knowledge Management in China Managerial Implications for Central European Countries
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Karel Týra, Miroslav Karlíček
Private-Label Share during the Current Economic Slowdown: Investigation from the Czech, Slovak, Hungarian and Polish Markets
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Iveta Němečková
Education as Employee Motivation and Retention Factor of the Companies Operating in the Czech Republic
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Soňa Gullová
Flaws in the Social Manners of Czech Managers
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Rozhovor

Tomáš Poucha, Denisa Kasl Kollmanová
Laurent Boukobza: Disagreeing With Your Boss May Not Be Easy in Central Europe
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Diskuze

Jan Řežáb
Social Media Marketing and Brands’ Social Marketing Behavior
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Recenze

Hana Machková
Diversity in European Marketing
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